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Bedford supports Connected Planning for customers by expanding in Germany




Frankfurt am Main - September 6th


Bedford Consulting announces the appointment of Dirk Zayko as Germany Country Manager.

Bedford is the current Anaplan EMEA Partner of the Year, recognised for continuing to drive successful adoption, expansion and return on investment for Anaplan customers. Bedford has completed over 250 Anaplan projects across all industries with over 100 Anaplan customers and has been involved heavily with Anaplan since its commercial launch in 2011.


Bedford, with the help of Anaplan is delivering the message of Connected Planning throughout EMEA, allowing companies to plan horizontally throughout their entire organisation. Connected real-time decision making becomes the norm when utilising the cutting-edge Anaplan planning software.


The appointment of Dirk Zayko as German Country Manager signals Bedford’s intent to aggressively expand its German team over the coming 12 months and to continue to be at the forefront of Anaplan’s EMEA growth.


“We are delighted to have Dirk on board and we’re looking forward to growing the German team and bringing the connected planning message to many of our German customers.” comments Neil Doyle, CEO of Bedford Consulting “Our reputation has been established over many years of high quality Anaplan sales and implementations and I am excited to seize this opportunity to expand our presence in the German market and to demonstrate our position as the number one partner in EMEA.”


Dirk joins Bedford with over 20 years of experience in the world of Planning, BI and Business Analytics. He previously held roles at CENIT, avantum, Braincourt and MIS/INFOR being responsible in various senior management roles within both front-line consulting and business development.


“Since joining Bedford I have been inspired by the Anaplan Connected Planning journey. I look forward to helping Neil and the Bedford Team transmit their vision to the German Market. From my many years’ experience in the industry I know that it is crucial for organisational leadership to carry out corporate planning independently and autonomously – without continuous dependencies on IT and external consulting. In my opinion, Anaplan is the ideal platform of the future for these purposes.”


“We’re excited to continue our partnership with Bedford Consulting as they expand their services to the German market. There is incredible opportunity for what Anaplan and Bedford can offer together and I know Neil, Dirk and the entire Bedford team bring the passion and experience for success.” Said Christian Thiede, Country Manager, Germany, Anaplan.


About Bedford Consulting


Bedford Consulting is an Anaplan focused reseller and services provider. Bedford was awarded the 2018 Anaplan Partner of the Year for EMEA, specialising in project implementation, software sales and Connected Planning. Founded in 2008, Bedford has been at the forefront of business analytics technology for over a decade and is now committed to the Anaplan platform. From its London headquarters, Bedford offers a pan-European solution for Anaplan customers across multiple use cases including Financial Planning and Analysis, Sales and Operations Planning, Workforce Planning and Financial Consolidation. To learn more, visit bedfordconsulting.co.uk.


About Anaplan


Anaplan is pioneering the category of Connected Planning. The platform, powered by the proprietary Hyperblock technology, purpose-built for Connected Planning, enables dynamic, collaborative, and intelligent planning. Large global enterprises use Anaplan to connect people, data, and plans to enable real-time planning and decision-making in rapidly changing business environments to give customers a competitive advantage. Based in San Francisco, Anaplan is a privately-held growth company with 18 offices globally, 175 partners, and more than 900 customers worldwide. To learn more, visit anaplan.com.

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